Many investors FORGET that when the markets head south, controlling the downside is just as important as that almighty return.
The Trouble with Losing Money
If you buy $100.00 of XYZ stock and lose 20%, you're down to $80.We believe that managing downside risk is just as important, if not more important, than striving for total return.
The criteria utilized do not guarantee gains or profits, nor is past performance a guarantee of future gains or profits.
Effects of Volatility on Total Returns
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